Category Archives: Business

What is Brand Activation in Marketing

The Power of a Brand Activation Campaign If you’ve been around the marketing and branding [...]

5 Experiential Marketing Ideas

Companies that have tried organizing experiential marketing events have never regretted this investment. Innovative and [...]

Step-by-Step Coffee Shop Business Planning Guide

Barry KonkinBarry Konkin is the founder of HotShot Coffee Sleeves. With over 30 years experience [...]

Are Coffee Shops Profitable? Key Insights Revealed

Barry KonkinBarry Konkin is the founder of HotShot Coffee Sleeves. With over 30 years experience [...]

Why Branding With Coffee Cups Works

Barry KonkinBarry Konkin is the founder of HotShot Coffee Sleeves. With over 30 years experience [...]

Effective Marketing Ideas for Your Coffee Shop

Barry KonkinBarry Konkin is the founder of HotShot Coffee Sleeves. With over 30 years experience [...]

Words Matter—So Does Font

On the surface, there appear to be two distinct sides to visual marketing: the images [...]

How Nostalgia and Technology Shape Modern Branding

Barry KonkinBarry Konkin is the founder of HotShot Coffee Sleeves. With over 30 years experience [...]

Trade Show Tips to Boost Your Business

Trade shows are an important way to make your business stand out within the industry. [...]

Time to Overhaul Your Brand?

Rebranding is an exciting and dynamic strategy to reinvigorate your company with new energy. Rebranding [...]

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